Stop hiding your green light under a bushell
Telling your sustainability story with pride gives you a marketing advantage raising you above the competition. Now, more than ever, customers want to buy consciously from companies that are doing what they can to care for the planet.
Three-quarters of consumers want to buy from a company they trust is being sustainable, and 43% of small companies have been asked about their sustainability practises by larger companies pushing their commitments down the supply chain. Operating sustainably also boosts staff morale and makes a company a magnet for job seekers, especially Millennials and Gen Z.
Green Spark can help you create compelling communications that’ll grab both the hearts and minds of those people you want to reach to give you a marketing advantage and persuade your clients to follow your green lead.
Three-quarters of consumers want to buy from a company they trust is being sustainable, and 43% of small companies have been asked about their sustainability practises by larger companies pushing their commitments down the supply chain. Operating sustainably also boosts staff morale and makes a company a magnet for job seekers, especially Millennials and Gen Z.
Green Spark can help you create compelling communications that’ll grab both the hearts and minds of those people you want to reach to give you a marketing advantage and persuade your clients to follow your green lead.
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Telling Your Sustainability Story workshops
Are you unsure about what to tell your customers? Are you too busy with the day-to-day to take time to plan your PR? Our half-day workshop will help you overcome those problems. We’ll take you on a deep dive into what your company and staff are doing and identify the green stories that'll inspire your target audiences. We’ll help you plan how and when to tell these to the maximum effect. Currently, this workshop takes place online during two sessions of two and a half hours. In the future, we'll also be able to run the workshop in your offices and work directly with your staff. The Telling Your Sustainability Story workshop focuses upon:
Content Creation & Marketing
Whatever the publicity required - website, newsletter, e-marketing, social media, blogs etc - we create crisp, impactful content which will resonate with those you want to reach. We draw upon our in-depth knowledge of sustainability gained from over 30 years of working in the sector to communicate your messages in an authoritative, transparent way. Our content will enable your clients to know, like and trust you, build a positive brand reputation for your business and give you a high profile. Inspiration
Not only do we love writing about sustainability, we love talking about it, too. If you want to give delegates at your conference or event an introduction to green PR and how to tell their sustainability stories, we’ll happily provide sessions tailored to what you need. And with over 30 years working in the sustainability sector (as well as doing plenty of green stuff in our spare time), we’ve got plenty to talk about – just give us a ring to discuss what topics you’re looking for. |
"Green Spark has contributed significantly to the success of the Festomane festival through effective and innovative communication. Copy for PR has been sharp and, with their excellent local press contacts, Festomane has enjoyed good promotion in all media and quadrupled the number of visitors to our public Expo." Will Foster, Director, Festomane Festival of Manufacturing & Engineering 
“Caroline [of Green Spark] made me feel at ease throughout the workshop and guided my thoughts and thinking so that I was able to clarify what message I should be getting across to potential customers. I came away with a written piece on ‘My Story’ for my new website and clear direction on what approach I should be using for other text on the website.” Wendy Thomson, founder & MD Wendy goes Green Cleaning |
